If you have spent any length of time online with Internet Marketing, then I am almost positive you have heard of Clickfunnels.
For a long time I would see their stuff, and I have to admit I was curious. I wasn’t sure if I should buy into the hype or not. But once I gave Clickfunnels a try, I was amazed.
If you are wanting to learn how to build funnels, to generate more money for your business, then Clickfunnels is the software for you.
What is Clickfunnels?
ClickFunnels is an online platform with a lot of cool features that are all geared towards generating leads and increasing conversions. Check it out here.
The way it does this, is create a series of pages that people will go through in order to purchase a product. This is a sales funnel. When done correct, sales funnels can be highly effective. With Clickfunnels, it shows you the right way to do them.
Here is a brief overview of Clickfunnels:
It’s like a landing page and sales page designer in one; offering a slew of different templates. Clickfunnels doesn’t just come with page templates. It has complete funnel templates that you can choose from.That’s the cool part. There are literally funnel templates that have been tested and proven to work. Clickfunnels makes it simple to just install one and go.
Another thing I like about ClickFunnels is that it handles all the billing inside the system.All that is required is that you link a Stripe account. You can then sell your products directly through your sales pages.
There is no coding experience necessary. All of this stuff is already done for you. You simply tweak things to where you want them to be, and you’re good. Twitter Affiliate Marketing Programs
How Clickfunnels Works
Step 1: Choose your sales funnel
First thing you have to do, is choose the type of funnel that is built to work with your product or service. Clickfunnels is designed for many different industries. Some of these include Ecom, B2B, consulting, retail, network marketing etc..
You also have the capability of choosing which type of funnel that you would like to use. Some funnels can generate leads, while others can sell a product. So as an example, you can choose “consultant” as the industry that you are in. Then choose “generate leads” for the funnel type.
Clickfunnels has been created for the following specific groups….
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re a solopreneur or you own large businesses, Clickfunnels gives you everything to help you market to potential leads, hopefully turning them into customers. As well as everything to sell and deliver your products.
Step 2: Pick the page designs.
After picking your sales funnel, you then choose whichever page style that you like the most.
Again, there is no coding that you have to do. It is only a matter of picking and choosing what you like best.And the designs are just as good as the “professionals” would charge thousands of dollars for.
STEP 3: Modify the page
This is where you add your personal information, details about what you’re offering. This is the step where you customize the funnel to the way you want it. You can do things such as adding photos, headlines, bullet lists, etc.
After customizing, simply make the funnel live, and you’re finished.
Here are some of the more popular funnels, just to give you a few ideas.
Free Plus Shipping Book Funnel
This particular funnel is a book giveaway funnel. However, inside the funnel there are upsells and product offers along the way. And even if someone doesn’t buy anything else from the funnel, you’ve still got an extra email address on your list. Twitter Affiliate Marketing Programs
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The way this funnel works, is that you want to get the person to book a strategy call. With the hopes of them ending up as a client at the end.
This type of funnel has four basic steps:
Offer great value up front at no cost. An example would be an E-Book or Free video.
Have enough value in your book, or training for people to actually get results. Offering results in advance establishes trust.
Get the lead to submit an application, to see if they would fit with your business.
Book your strategy call with the lead.
Having a funnel set up to handle this makes everything much more efficient.
Fish Bowl Funnel
I like this funnel because it is a no fluff straight to the point type of funnel. This is a funnel that instantly gives someone a freebie, then follows with a discounted offer. This type of funnel is set up for quick conversion.
I personally use this one, as it can build a list of buyers fast. Twitter Affiliate Marketing Programs
Most Important Elements of a Landing Page
After asking several questions to experts on the important elements of a landing page, this is a list of answers I received:
The first expert stated that these would be the most important elements of a successful landing page:
Show people proof
Don’t sell features, sell benefits. How can this help them?
Have a call to action button
Similar to the fish bowl funnel, offer something in exchange for their email
Make them aware that you will not sell their information to anyone
Another very successful entrepreneur stated that he often seen 2 things missing…
The first thing is, to make the call to action button the users only option. You do this by removing any external links to other pages, rather web or social media.
Secondly, add some social proof to your landing pages to build trust. Including a testimonial quote or logos from other clients will show your landing page visitors that you’re a credible company.
The 3rd expert stated that you want to give so much value for free, that users are drawn to want to save your stuff, or perhaps print it out.
He also mentioned to make your offer appealing to a matter that is urgent. I agree, if you have an urgent problem, you’re likely to see higher conversion rates.
Another expert suggested that you want to increase your value as you remove any friction. What this does is keep users moving through out your funnel. This is a core principle of a great funnel.Fortunately, ClickFunnels is great for stuff like this.
Another important thing to note, is that you want to break your funnel up into small steps, and not just look at it as a whole.
Many people focus too much on the beginning of the funnel to get leads. They completely overlook the importance of the middle and end of the funnel. Clickfunnels has a fix to this issue. They offer order bumps and upsells, as well as following up with your leads in a sequence of emails. Twitter Affiliate Marketing Programs
Which Funnels Make the Most Money?
There really isn’t a real answer to this question. Whichever funnel earns you the most money, is the funnel that’s working. If you can put together an amazing offer, provide value to people, maximize your customer value, and be profitable… then your funnel is working.
Please do not take this as me saying your first funnel will be a huge success. Because odds are it will not be. Just like life in general, practice makes perfect. Work is involved. Some people work for months or even years before they get the success they deserve. However, it’s well worth the effort.
This may sound weird, but one of the best things about Clickfunnels is that it quickly teaches you what NOT to do. What I’m getting at, is that you can quickly build and test your sales funnels. Then tweak as necessary. All of this is much faster than starting from scratch and building from the ground up. It is a big jump start in other words.
If your money is limited, your primary focus needs to be speed. Clickfunnels helps here. As soon as you pay for Clickfunnels, you can start testing ideas. You’re going to need to make amazing content that answers questions, then use outreach as your method for getting in front of customers. Ways to do this would be writing informative blog posts, or sharing things on social media. You want to do whatever is going to help get people into your funnel.
What is the Cost of Clickfunnels?
As of this writing, ClickFunnels offers two plans, the basic account and the enterprise account, also known as the Etison Suite. The basic account is $97 per month and the enterprise account is $297 per month. If you are wanting to get your feet wet, or will not require more than 20 funnels, the $97 a month plan will work perfect for you. Unless you’re a big company, chances are you won’t need the enterprise plan. The chart below illustrates the differences between the two plans…
Do Autoresponders Integrate with Clickfunnels?
Absolutely. This was one of the questions I first had myself when considering Clickfunnels. I use Drip and wanted to make sure that they would work together. Fortunately, they do! ClickFunnels currently integrates with the following services:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not see your providers name above, simply reach out to Clickfunnels and support and ask if they are supported.
I do want to add that if you are looking to sell and get paid from your funnels, Clickfunnels will integrate with Paypal and Stripe.There are many other ways to get paid other than these two, and Clickfunnels integrates with most of them without issue. Twitter Affiliate Marketing Programs
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.